Case Study
OnMyWay – Mobile Safety & Rewards at Scale
A high-scale mobile application that rewards users for safe driving. It uses advanced telematics and background location services to track mileage and prevent distracted driving for millions of users across the US.
Lives Saved
Estimated 200+
Distance Tracked
Billions of Miles
App Store Rank
Top 20 Lifestyle
The challenge
The app requires constant background location tracking without draining the user's battery. Additionally, with millions of users, the backend had to handle massive concurrent data pings and prevent spoofing or fraudulent reward claims.
Our approach
- Battery-Optimized GPS: Engineered a custom background location service that balances precision with power consumption.
- Anti-Fraud Engine: Developed server-side logic to validate speed and movement patterns to ensure rewards are earned legitimately.
- Real-time Ad Integration: Built a dynamic reward marketplace that updates based on the user's location.
- Scalable Data Pipeline: Architected a backend capable of processing millions of GPS coordinates every minute.
Feature highlights
Technical wins that materially improved UX, performance, or security for this product.
Battery-Optimized Tracking
Custom background location service that balances precision with power consumption for all-day use.
Anti-Fraud Validation
Server-side logic to validate speed and movement patterns so rewards are earned legitimately.
Location-Based Rewards
Dynamic reward marketplace that updates in real time based on the user's location.
High-Scale Data Pipeline
Backend architected to process millions of GPS coordinates every minute without latency.
Technical stack
A clear breakdown of how this product is architected across frontend, backend, and infrastructure.
Frontend
- React Native
- Google Maps API
- Telematics SDK
Backend
- Node.js
- Real-time ingestion
- Reward validation services
Infrastructure
- AWS
- Auto-scaling
- Geospatial data stores
Technical feature list
From onboarding to the core experience.
Home screen with trip summary, safe-driving score, and reward balance.
Real-time mileage and driving behavior during active trips.
Location-aware offers and redemption options for earned points.
Historical stats, achievements, and account settings.
Have a similar challenge in mind?
We can adapt this architecture to your use case, stack preferences, and compliance requirements.